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Kim Kardashian is shutting down her popular brand

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There is also a big sale on the official website of the brand

Kim Kardashian ( Kardashian ) announced on social networks to its beauty brand KKW Beauty in early August temporarily cease its operations.

The reality star explained how her team is working on rebranding, and a big sale is underway on the brand’s official website.

I am excited to continue to develop and expand my product range and to finally be able to experience it the way I have always imagined it. In addition, my team is working diligently to improve the shopping experience, where you will be able to buy my offer of beauty and cosmetics in all categories from one website – Kim wrote in one of the statements.

She added that she wants to develop products with new, more modern, and innovative formulas, while packaging would be more sophisticated and sustainable.

Goodbye until the reunion – said Kim on the Instagram profile of her beauty brand, not revealing how long the rebranding will take.

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